The Claybox Collective - Your Partners in Your AI Growth
The Claybox Collective unites an exceptional mix of business leaders, entrepreneurs, technology specialists, and hands-on transformation experts. We’ve sat at the intersection of strategy, technology and execution – and now we help leaders do the same with AI.
Meet The Team
Parminder Singh
Chief AI Whisperer
See Full Profile
Parminder Singh is the founder of Claybox AI. With a career spanning Google, Apple, Twitter, and Mediacorp, he has built global tech brands, driven digital transformations, and survived more acronyms than he’d care to admit. Working at the intersection of business and technology, he helps clients scale their operations, integrate new technologies, and develop innovative revenue models.
His career milestones mirror three major tech transformations: enterprise IT, the Internet, and social media.
Now, he’s on a mission to make AI fluent, functional, and boardroom-friendly. Through Claybox AI’s CXO Bootcamp and tailored solutions, he guides leaders from asking “What’s a transformer?” to confidently declaring “Here’s our AI roadmap.”
Amit Gupta
Chief AI Force Multiplier
See Full Profile
Amit is the Group CEO and Founder of Ecosystm Group, which includes Ecosystm Research & Consulting, Kampd Communities platform, and CoVentured Innovation research AI platform. He views AI innovation at the core of the ecosystem comprising tech companies, enterprises, policy makers, start-ups and investors crafting the perfect intersection of innovation, investments and impact.
With the launch of Claybox AI, he is focused on enabling leaders harness AI as a force mutiplier for their organisations and teams. His vision bridges emerging technologies with real-world business outcomes, making AI accessible and transformative across industries.
Amit has been an advisor to the New Zealand government and Past Global Chairman of TiE, the world’s largest entrepreneur community. He has also led successful partnerships with some of the biggest tech brands, including some of the leading hyperscalers. His entrepreneurial leadership continues to drive the future of digital innovation and enterprise success globally.
Arishta Khanna
Chief AI Revenue Maverick
See Full Profile
A seasoned leader in entrepreneurship, business strategy, and innovation, Arishta has built a career at the intersection of leadership, growth, and impact. With expertise spanning startup development, strategic governance, business expansion, and brand management, Arishta has successfully founded and led multiple ventures while shaping organisations through executive roles.
Currently serving as Ecosystm’s Group Chief Operating Officer, Arishta drives commercial strategy, delivery, and operations, ensuring sustainable growth and market leadership.
Arishta is passionate about thought leadership and professional growth and sits on the Board of the Global Speakers Federation, setting strategic direction and fostering a vibrant community of industry leaders.
Beyond business and sales leadership, Arishta has a long-standing commitment to fostering entrepreneurship and innovation. As the founder of multiple ventures, she has played a pivotal role in shaping business strategies, driving brand development, and building sustainable partnerships. These initiatives have spanned various industries, from advertising and digital services to community-driven impact projects.
Ullrich Loeffler
Chief AI Business Innovator
See Full Profile
Ullrich is responsible for keeping Ecosystm’s business and operational wheels spinning to keep pace with the rapid growth and expansion of the business. This includes the development of new business models around Ecosystm’s research platform, as well as expanding its network of independent analysts to ensure users only get the most in-depth, expert insights available.
Prior to joining Ecosystm, Ullrich spent over 10 years at research firm, IDC where he held the position of Managing Director for Australia & New Zealand. Ullrich has a proven track record of growing teams and managing sales, market research, and consulting activities in public and private sector organisations.
Ullrich has been with Ecosystm since its inception and was previously the Chief Operating Officer. He took over the role of CEO in April 2022.
A passionate advocate of disruptive technologies and innovation, Ullrich is a regular speaker at conferences and in the media, talking about technology enabled business transformation.
Ullrich holds a Master’s degree in Business & Economics, with majors in Industrial Economics, Industrial Management and Marketing. He is a converted rugby fan and keen kite surfer.
Tim Sheedy
Chief AI Advisor
See Full Profile
Tim has a long history researching AI – in fact he authored Forrester’s first document on AI back in the days of IBM Watson. As AI evolved from rule-based analytics to predictive and machine learning, then onto deep learning and now into generative and agentic AI, Tim has been helping organisations across Australia and the Asia Pacific region better understand and take advantage of the business opportunities while acknowledging and containing the risks. With an eye on the future, and a focus on good process and governance, Tim’s insights have allowed his customers to confidently build their AI-enabled organisation.
Sash Mukherjee
AI Insights Strategist
See Full Profile
Sash is a veteran in primary and secondary research with almost twenty years of experience analysing, writing, and training in industries as wide-ranging as Public Sector, Healthcare, Education, and Insurance.
As a pivotal member of the Ecosystm analyst team, Sash plays a vital role in shaping and executing numerous Ecosystm studies spanning multiple technology domains and industries. Her expertise extends to distilling insights and creating thought leadership for both technology users and providers, to prepare them for the future of technology. She is also involved in delivering consulting projects and custom engagements.
Sash also works closely with the Marketing team to shape our content strategy, curating and presenting content that is on-brand, innovative, and best-in-class.
Prior to Ecosystm, Sash was the lead Asia Pacific analyst at IDC for Healthcare and Education, where she was responsible for tracking current and future technology trends in the industries and liaising with the global team on projects and thought leadership. As an in-demand industry thought-leader, she was a regular speaker and panelist at industry events, and frequently moderated conversations between key policymakers and senior IT executives – which she continues to do for Ecosystm.
Sash holds a Masters in Education from the University of California, Irvine, and a Masters in English from Jadavpur University, India. When not at work, Sash works hard on keeping her boys and her cats in line. An avid reader, she is a keen student of the human psyche and of the sociological and genetic factors that shape it.
Chris White
Chief AI Marketer
See Full Profile
As Vice President for Marketing & Communities, Chris White leads and manages all marketing activities, ensuring that strategies align with both internal objectives and the needs of external stakeholders. His responsibilities span content marketing, virtual and physical events, branding, public relations, as well as lead generation and demand generation.
Chris works alongside a dynamic team of marketers, designers, event operations managers, and customer engagement executives, driving impactful results through collaboration, creativity, and strategic execution. Together, they ensure the seamless delivery of innovative campaigns that elevate the brand.
In addition, Chris collaborates closely with the sales team, providing proposal and deal support, while also contributing to the senior management team’s efforts in growing and transforming the business.
With over 15 years of experience in the B2B tech sector across Southeast Asia, Chris has developed a strong foundation in understanding regional market dynamics and crafting strategies that resonate with diverse audiences. Before his current role, he served as the Conference Director for CIO Asia and Computerworld, where he led the organization of high-level technology events, including the prestigious CIO Summit series. These experiences have refined his ability to create memorable and impactful experiences for the technology community.
Based in Singapore, Chris remains passionate about building lasting connections within the tech industry and fostering meaningful engagement that drives business success.
Nalin Advani
Principal AI Advisor
See Full Profile
Nalin Advani is a seasoned technology entrepreneur, strategic leader, and investor with a track record of driving innovation and growth in the tech and automation industries. With extensive experience leading and advising companies at the intersection of technology and business, Nalin has been instrumental in shaping both technological and commercial strategies that have transformed organizations across various sectors.
Throughout his career, Nalin has held pivotal roles in high-impact organizations, consistently pushing the boundaries of what’s possible in industrial automation and robotics. His deep expertise is complemented by a strong commitment to fostering entrepreneurship, as evidenced by his longstanding involvement in global networks such as TiE Japan and TiE Singapore.
A respected advisor in the robotics space, Nalin works alongside world-renowned experts to drive innovation and contribute to the advancement of industrial automation technologies.
Achim Granzen
Principal AI Advisor
See Full Profile
Achim is an experienced technology professional with 25 years of global experience – and with a passion for making data-led and technology-enabled business transformations successful. As Principal Advisor at Ecosystm, Achim helps clients understand key developments in AI, cloud and data, and how they can be applied to their priorities. His specific expertise is on building AI strategies with governance and risk management guardrails. Further, Achim is experienced in co-innovation strategies and change management to make AI successful. Prior to joining Ecosystm, Achim’s key roles include Principal Analyst with Forrester Research, Chief Technologist with DXC/HPE Services, and Lead Architect with Microsoft
Claus Mortensen
Principal AI Advisor
See Full Profile
Claus has more than 20 years of experience in both strategic and tactical guidance for vendors, service providers and end-users in the IT and telecommunications space. Having worked as an analyst and a consultant in both Europe and Asia, Claus’ main focus has been on how emerging and disruptive technologies like AI impact the marketplace and how they are transforming business models across all industries. Previously, Claus spent nine years at IDC Asia Pacific, where he climbed the ranks to launch and lead IDC’s Emerging Technology practice. In Asia and Europe, Claus is also a renowned speaker and blogger.
Darian Bird
Principal AI Advisor
See Full Profile
Darian Bird helps business leaders cut through AI hype and unlock real-world value. With two decades advising enterprises on cloud, data, and emerging tech—including twenty years at IBM and IDC—he now works with companies and vendors to shape practical AI strategies that drive performance and competitiveness. Darian’s global experience spans Europe, Asia Pacific, and North America, with a track record of guiding C-suite leaders through transformation, innovation, and market expansion. He brings a sharp commercial lens to AI, helping executives understand what’s possible, identify high impact use cases, and to navigate the unique risks AI introduces.
Nipun Mehra
Founder & CEO, Neoflo.AI
See Full Profile
Nipun is the Founder & CEO of Neoflo.AI. Nipun is passionate about technology and has previously advised Fortune 500 clients at BCG on digital transformation, growth strategy and strategic M&A. Prior to Neoflo.AI, Nipun co-founded and scaled Ula, a B2B commerce platform to $250M+ in annual revenue and raised $140M+ from the likes of Jeff Bezos. His other experience includes turning around the retail categories at Flipkart, developing global inventory management and other supply chain systems at Amazon. He has also been an investor at Sequoia Capital India and a Product Leader at Pine Labs. Nipun holds a Masters in Computer Science from Stanford University, where he published papers in text mining using AI and an MBA from The Wharton School.
Alan Wong
Co-Founder & CTO, Neoflo.AI
See Full Profile
Alan is the Co-Founder & CTO at Neoflo.AI. Prior to Neoflo.AI, he co-founded Ula and scaled the product and engineering functions. He started his career at Amazon, building out next-generation distributed systems in Supply Chain, Catalog and Search. After multiple stints at early-stage startups, he built and led the engineering team at Booking.com, focusing on its B2B business. Originally from Canada, Alan holds a Bachelors in Computer Engineering from the University of Waterloo and has built and scaled teams across the US, Europe, India and Southeast Asia.
Indranil Sarkar
COO, Neoflo.AI
See Full Profile
Indranil is COO and part of the founding team at Neoflo.AI. He is passionate about leveraging technology to transform traditional industries and has led enterprise transformation projects at Bain & Co, Mediacorp and Standard Chartered. Prior to Neoflo, Indranil led corporate development efforts at Ula and was Head of Commercial at Trustana (Temasek subsidiary), an AI-powered commerce platform. Indranil’s entrepreneurial experience includes founding an award-winning skills training startup and scaling a chain of tech-enabled educational institutions in Africa. Indranil holds an MBA from The Wharton School and a Bachelors in Science (Economics) from Singapore Management University.